Logo and brand identity

A lasting identity, built to look established from day one.

Choose a focused logo project or a complete visual identity with the colors, typography, logo system, and practical files needed to use it confidently.

Focused identityLOGO DESIGN

Custom Logo Design

A professional primary logo designed around your business, audience, and preferred direction.

$99one time
  • Custom primary logo
  • Full-color and one-color versions
  • Transparent PNG and scalable SVG files
  • Three consolidated change requests
  • Commercial-use ownership after approval
Ask About a Logo
Built to last

Strong enough for the sign. Flexible enough for everything else.

The identity is evaluated across the situations a small business actually uses: websites, social profiles, vehicles, uniforms, documents, signage, and print.

For InstantPlow, we built a logo system and carried it through the public site, portals, and service communications.

See the InstantPlow Project
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From brief to final files

A clear identity process with practical deliverables.

The work is scoped around where the identity will appear so the final system is useful beyond the presentation itself.

Who is each option for?

Logo Design fits a business that needs one strong primary mark. Complete Brand Identity fits a business that needs multiple logo arrangements, colors, typography, and guidance for consistent use.

What is the process and timing?

After the business, audience, preferences, and intended uses are confirmed, PSC develops the initial direction and provides a project-specific delivery target. Feedback is handled through three consolidated change requests.

What can cost extra?

Additional concepts, naming, extensive copywriting, packaging, signage production, printing, and work outside the listed deliverables are quoted separately before that work begins.

Who owns the final identity?

Commercial-use ownership of the approved customer-specific logo and final identity files transfers after payment. PSC retains reusable methods, working systems, and unused concepts.

Common questions

Logo and brand identity answers.

What files will I receive?

Logo projects include transparent PNG and scalable SVG files, with full-color and one-color versions. Complete identities also include the approved logo arrangements, colors, typography, and practical guidance.

Does the price include printing?

No. The service covers design and prepared files. Printing, signs, apparel, vehicle graphics, and other physical production are purchased separately from the customer's chosen vendor.

Can an existing logo be refined?

Yes. The current files and the desired changes are reviewed first so PSC can confirm whether the work fits a logo project or needs a broader identity scope.

How many changes are included?

Three consolidated change requests are included. A new direction or substantial work beyond the approved scope can be quoted separately.

Ready when you are

Build a brand that looks ready for business.

Tell us what you do, who you serve, and what should feel true about the identity. We will build the direction from there.